The Ask: Create a learning that describes what business continuity management is and its importance.

The Process: The client indicated that she wanted it to be exciting. After trying a few mediums, I settled on using Adobe Animate to create an explainer video. The music and various disasters gives the video an “epic” feel, which was requested by the client.

The Product: A short explainer video that describes what business continuity management is. The music seeks to draw in and keep the viewer’s interest. The disasters maintain engagement, and the text at the end of the video aim to convey the video’s important points.